If you are a mobile operator, or in fact deal with large customer transactions then you should be interested in a product called Social Links for more information read here
Marketers in the telecom industry are faced with the challenge of ever-changing market conditions that lead to shortage of customer insight, especially in the pre-paid markets. Today at the CTIA wireless show in San Francisco, Xtract announced expanded U.S. availability for its Social Links software, as well as a new module to help mobile operators worldwide better understand their customers in order to deliver more engaging marketing and advertising.
The result is a completely new layer of customer insight and a tangible tool for increasing the efficiency of targeted marketing and advertising.
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